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🎯 WTF GTM Daily Digest

September 25, 2025 – Your daily dose of B2B GTM industry intelligence 🙄

September 25th brings us the predictable parade of "AI-powered" everything, from email agents to voice bots, because apparently no software can exist without an AI label anymore. Today's highlights include a $105M rebrand that somehow makes business phones sound revolutionary, Microsoft hedging its OpenAI bets, and the usual suspects throwing money at problems that good process could probably solve for free. And Salesforce will eventually buy every single GTM SaaS product. The only thing holdong them back is that there aren’t enough robot lawyers. Buckle up for another round of GTM theater masquerading as innovation.

📈 Funding & Acquisitions

OpenPhone → Quo: Business Phone Platform Burns $105M to Rebrand and Add AI

OpenPhone decided their name wasn't confusing enough, so they're now "Quo" with a fresh $105M to prove that every SaaS company needs an AI makeover. The rebrand comes with promises of never missing a customer again, which is bold considering most businesses can't even answer their phones consistently. For SMB ops teams, this signals the death of simple business phone systems—everything's an "AI-powered front office solution" now.

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AmplifAI: Contact Center AI Platform Raises $33.7M Because Human Agents Weren't Expensive Enough

CVS Health Ventures led this Series B, presumably because they know a thing or two about customer service nightmares and figured AI couldn't make it worse. AmplifAI promises to unite human teams with AI agents, which sounds like corporate speak for "we're automating your job but with extra steps." For CX leaders, this is either the future of scalable support or another overhyped solution that'll need human babysitting.

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Salesforce: CRM Giant Acquires Voice AI Startup Because Text Wasn't Enough

Salesforce scooped up Tenyx to add voice agents to their AI arsenal, proving that even the kings of SaaS are scrambling to stay relevant in the agent economy. Because apparently having Einstein wasn't impressive enough—now your CRM can literally talk back to you. Sales teams can look forward to AI that not only predicts deals but probably judges your discovery call performance too.

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Cloud for Good: Salesforce Partner Gets Investment from Salesforce Because Ecosystem Economics

The Salesforce implementation partner secured funding from Salesforce itself while naming a new CRO, proving that the best way to grow in the ecosystem is to get the platform to invest in you directly. It's like getting your landlord to pay for your renovations—smart business if you can swing it. For nonprofits and mission-driven orgs, this signals continued investment in specialized Salesforce expertise, assuming you can afford the premium.

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🚀 Product Launches

Stibo Systems: Master Data Management Gets Salesforce Integration Because Your Data Wasn't Messy Enough

Stibo launched MDM SmartSync for Salesforce, promising "AI-ready customer data" as if your current data wasn't already feeding some algorithm somewhere. The integration aims to eliminate duplicate records and strengthen trust, which is consultant-speak for "we'll clean up the mess your sales team made." For RevOps professionals, this is either a godsend or another expensive bandaid on your data hygiene problems.

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🤝 Partnerships & Integrations

Microsoft x Anthropic: Microsoft Diversifies Its AI Addiction, Adds Claude to Copilot Menu

Because apparently putting all your eggs in the OpenAI basket wasn't working out so well, Microsoft is now letting Anthropic's Claude models crash the Copilot party. Nothing says "strategic partnership" like hedging your bets when your main AI supplier keeps making headlines for all the wrong reasons. For GTM teams, this means more model options in your productivity stack—assuming you can keep track of which AI is doing what.

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