🎯 WTF GTM Daily Digest

September 19, 2025 – Your daily dose of B2B GTM industry intelligence 🙄

📈 Funding & Acquisitions

🔥 Anthropic: AI Darling Chases $60B Valuation Because Why Not?

Anthropic is reportedly raising $2B at a $60B valuation led by Lightspeed Venture Partners. Because apparently $13B wasn't enough, and when you're competing with OpenAI, you need all the zeros you can get. For GTM teams, this signals that AI budgets are about to get even more inflated.

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🚀 Product Launches

🔥 Salesforce: CRM Giant Discovers There's Money in Defense Contracts

Salesforce launched "Missionforce," a new business unit targeting national security because apparently selling to Fortune 500 wasn't lucrative enough. Nothing says "pivot" like chasing government contracts when your core market gets saturated. GTM teams should note: when SaaS giants expand into defense, it usually means the commercial market is getting tougher.

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🔥 Anthropic: Claude Gets an Upgrade in the Great AI Arms Race

Anthropic dropped Claude Opus 4.1 with better "agentic tasks" because every AI company needs to one-up OpenAI's latest release. It's like watching tech bros play leapfrog with billion-dollar models. For sales teams, this means more AI demos to sit through and more "revolutionary" pitches to endure.

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Klaviyo: E-commerce Platform Adds AI Shopping Assistant to the Mix

Klaviyo launched an AI shopping assistant because every SaaS company needs their own ChatGPT knockoff now. It's designed to "power personalized shopping at scale" - translation: more ways to bombard customers with targeted ads. For e-commerce GTM teams, this is either your new secret weapon or another overhyped feature to explain to confused prospects.

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🏆 Customer Wins & Case Studies

Clari: Revenue Platform Brags About $96M in Customer Value

Clari published a study claiming their AI delivered $96.2M in value with 398% ROI in under 6 months. Either their customers are terrible at math or Clari's marketing team deserves a raise for creative accounting. Still, when you need ammunition for your next board meeting about AI ROI, this is your new favorite case study.

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Tool Of The Day: Lindy.ai

🔥 Lindy.ai: Your AI Intern Who Actually Shows Up On Time

Lindy.ai builds “AI agents” that handle the mind-numbing stuff — scheduling, emails, meeting recaps — so you can stop being your own assistant. With “Lindy 3.0,” those agents level up into full-blown team players, running on autopilot, sharing across teams, and making macros look like toys. It’s no-code, quick to spin up, and while it’s not perfect for every edge case, it’s still the closest thing you’ll get to cloning yourself without an HR violation.